#CES2022 – Virtually Amazing

#CES2022 VIRTUAL EXPERIENCE

The in-person attendance at this year’s Consumer Electronics Show was about 40,000 people – a fraction of the crowd of 175,000 in 2019. But there were dazzling products and experiences offered and attendees were able to gain easier access to exhibitors.

I would have attended as a social media influencer under the umbrella of media, so I have access to media assets to share.

“B-Roll,” in movie and video parlance, is the secondary footage that is shot to add depth, context and interest to primary (A-Roll) video. I reviewed the B-Roll this year and found some really cool things. For example, in the following segment, at about 2 minutes, you can see the BMW model that changes colors:

This time lapse includes views of Las Vegas, the convention center including the new West Hall (at about 1 minute).

THE ONLINE EXPERIENCE

The online experience was a huge improvement over #CES2021. With a completely redesigned interface, it was better organized and offered more features. With 4 channels of live content, there were some interesting topics, panels and panelists. I tried to catch a few each day, but wasn’t always able to make it. The beauty of that is, all of the content is recorded and available to view.

At about 1:10 you can see a panel discussion, on this Jan. 6 segment recording of the showroom floor, but there are lots cool things going on.

CES took extraordinary measures to ensure the health and safety of employees, visitors and exhibitors. It was requested that each person in attendance took a quick covid test before being admitted and covid tests were supplied to each person. Of course, proof of vaccination was required.

The finale of the show was the Indy Autonomous Challenge that took place this afternoon. Forty-one universities signed up to complete in this autonomous challenge beginning in February of 2020. Nine universities were left and joined countries around the world to form eight teams at CES 2022. Congratulations to team PoliMOVE UniversityofAlabama, the winners of the IndyAutonomousChallenge at CES2022 at 150 MPH!

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